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Marketing by Drone?

May 8, 2014

If you want to sell real estate in D.C., good photography helps. How about dramatic aerial shots of the neighborhood you’re marketing? That was the thinking of two local realtors, who on Monday posted drone footage of the Northeast neighborhood of Brookland. “We we were brainstorming ways to make our Brookland videos even more reflective of the awesomeness that is Brookland and came up with… Drones!”, said Shemaya Klar and Jake Abbott of the Abbott Klar Real Estate Group in the posting. Much as the footage provided beautiful views of the neighborhood, there’s one problem: It was illegal. Since 2009, the Federal Aviation Administration has prohibited the use of drones in a 10-nautical mile area around Reagan National Airport, a policy they have stressed in personal phone calls to locals who have taken drones to the city’s skies. (WAMU)

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